Hankook has secured the exclusive tyre supply contract for the FIA World Rally Championship, with a deal set to commence in 2025 for a duration of three years.
The South Korean company will be responsible for providing tyres to the premier Rally1 vehicles as well as those in the WRC2, WRC3 and FIA Junior WRC support championships.
Hankook’s appointment was approved following a vote by the FIA World Motor Sport Council on Wednesday and will bring to an end a three-year tenure by Pirelli.
Hankook has been a leading brand in international motorsport. In 2023 alone, the company played an integral role in more than 50 series, notably as the exclusive tyre partner for the Junior ERC category within the FIA European Rally Championship as well as the ABB FIA Formula E World Championship.
“We are thrilled to embrace an exciting new chapter for the FIA World Rally Championship and extend a warm welcome to Hankook as our exclusive tyre provider for the next three years, commencing in 2025,” said Peter Thul, Senior Director of Sport for WRC Promoter. “We also express our sincere gratitude to Pirelli for their valuable contributions throughout the recent seasons. Their partnership has been greatly appreciated,” he added.
Sooil Lee, President & CEO of Hankook Tire & Technology, said: “The FIA World Rally Championship is one of the most spectacular motorsports globally with a rich history and a huge, dedicated fan base. Hankook Tire is very pleased and proud to become the new and exclusive supplier and partner of the WRC from 2025.”