Potentially the most important man at Mercedes and the one who needs to be impressed most, is Dr Dieter Zetsche, chairman of Mercedes and parent company Daimler.
The German declared he was happy to see Nico Rosberg and Lewis Hamilton feuding on track, whilst the emotions off it are just as entertaining for the fans.
“This is exactly what the viewers want to see,” he said on Sunday. “The worst thing would be nice team orders with one behind the other.”
Whilst both Niki Lauda and Toto Wolff are trying hard to keep Rosberg and Hamilton under control, Zetsche described the close racing and intense fights a “beautiful thing”.
“Ultimately, we have to be honest – the people are interested in the brands but they care more about the people. They want to see them fight each other.
“Now we have these two young men against each other in a great car, and this is the most beautiful thing that racing can provide,” he added.